The Tools You Need To Produce a Successful Running Event

The strategies, templates, industry insight, production timelines, supply lists and consulting to produce a successful race.


Do you want to put on a race or work in the industry but don't know how to get the training you need?

Piper Ruiz has spent 11 years in the race production industry. She produced her own portfolio of races and has provided services for over 600 client races.

She has taken her wealth of knowledge and packaged it in a program to empower race directors and people who want to work in the industry.

Jumpstart your success and get the industry insight and qualifications today.

(Picture: Announcing at 2019 Hood To Coast)

Templates & Timelines

Step-by-step instructions, templates, timelines, and customizable forms for producing premier running events.

Creating a Race Course

How to choose your venue, map, measure and mark race courses, and design events that feature multiple distances. 

Sponsors & Partners

Sponsorship and partnership packages, how to turn expenses into sponsorship dollars, executing deliverables and sponsorship retention. 

What's Covered on the Inside

> Permitting & Planning 
> Course Development, Measuring, Marking, Mapping
> Volunteer Coordination & Retention
> Engaging Non-Profits, Raising Money
> Safety, Security at Venue
> Sponsorship, Expo, Festival 
> Race Operations
> Registration, Deferrals, Transfers, Refunds
> Careers in the Industry, and more!

8 Week Race Director Certification

If you're a race director or on a race committee, join the Race Director Academy to learn how to maximize registration, simplify race day operations and raise more funds for your cause. 

If you're interested in starting a new career in race production, the Race Director Academy will prepare you to enter the industry with the knowledge you need to succeed. 

Secure Your Spot Before It Sells Out

Don't miss your chance to learn what it takes to pull off a successful running event. From submitting permit applications to coordinating volunteers to measuring and marking a race course, the Race Director Academy covers comprehensive must-know material to be successful. Join today!